Detroit-based professional American football team, the Detroit Lions, has announced its collaboration with BetMGM, making it the club’s first official ‘Sports Betting Partner’ on Thursday. BetMGM is a joint association between MGM resorts International and GVC Holdings and serves as one of the most popular online casino portals offering a wide range of services. The sports team is gearing up to explore the betting space as the activity is now legal in many states of the country.
As part of the new collaboration, BetMGM will be the Lions Bingo, and Lions Perks’ promoting sponsor, and take care of digital marketing assets, broadcasting programming, signage, and in-stadium promotions of the team. The membership benefits will extend to MGM Resorts and the BetMGM Sports Lounge in MGM Grand Detroit Casino. The gamers will get access to free trips to different properties of MGM resorts in the country. BetMGM Sports Lounge will give rewards and lucrative offers to Lion Perks Card holders. The card was introduced in 2018 and allowed owners to scan the card for food/beverage or merchandise purchase at Ford Field.
Rod Wood, the Detroit Lions Team President, stated that they are elated to collaborate with BetMGM, which has been ruling the betting space for long. He added that the partnership is a way to give the gamers a fair chance to interact and involve with their favorite team.
The gamers will get many chances to engage and earn rewards by participating in activities organized during the game. Launched in 2019, the Lions Bingo’s Detroit mobile app’s prediction game allows users to predict future events and stats to be scored while playing bingo. The players will get a golden chance to win lucrative cash prizes by making correct predictions about the game.
David Tsai, the President of Midwest group-MGM Resorts, said that they are anxiously waiting to bring entertaining experience to the fans. The team is gearing up to welcome the Detroit Lions and sports betting lovers onboard to BetMGM Sports Lounge to enjoy the forthcoming football season. Lions Bingo and Lions Perks are available on the Lions mobile app that can easily be accessed on all iOS and Android phones. The partnership is likely to boost the popularity of betting amongst the sports bettors and local sports fans in the country.